Sunday, 12 May 2013

Why you need domain name and web hosting to run a website?

With the advancement of technology, Internet, as a medium of communication and procuring information, has gained unprecedented popularity and relevance. Today all businesses and individuals desire to create an online presence in order to promote their products and services. Although, social media sites are helpful, but only to a certain extent, which sometimes is not sufficient to achieve the set targets. Having a website is important to promote products, services and the school of thought the entity or the individual is trying to project. It helps in promotion along with triggering the growth of business by generating revenue and increasing sales. However, before designing and developing a website there are several factors that need to be considered, such as targeted customer base, name of the domain and web hosting services.

Importance of Domain Name in running a website

Domain name plays a major role in the success of the website as it is capable of grabbing the attention of potential customers. It provides a unique identity to a website among its counterparts and potential rivals. Choosing an appropriate name is a tricky task because the result directly affects the viability of the website in the long run. The name should be catchy, informative of the purpose, simple and easy-to-remember. After deciding on the right domain name, it is essential to check the availability of the selected option, which is followed by domain registration. It is important to register with a domain registrar in order to protect the name of the website and to ensure that it is not used by anyone else. Thus, the right domain name, if chosen wisely, provides a website with the right impetus to go on and become a social and commercial success.

Importance of Web Hosting Services

Web hosting involves deciding the critical aspects that play a part in the success of a website. Thereby, good web hosting is essential as it helps in driving traffic to a website,  and, subsequently, increasing sales and generating revenue. Owing to these reasons, it is important to choose the right web hosting services that provide well-structured and pragmatic hosting plans that help in future expansion of the business along with running the website smoothly. Choosing a company that offers good web hosting services is crucial as bad web hosting has the potential to ruin a website.

In order to gain popularity and making your presence felt among fellow competitors along with the targeted customer base, it has become imperative to have a website. To trigger the growth of an online business by attracting potential customers, it is important to have the right domain name and web hosting services. Thus, for any website to run successfully, the appropriate domain name and a good web hosting service provider are quintessential.

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