Is your News Website Ready to Get Increased Traffic during Budget?

Cloud Server Hosting

Budget is here, just round the corner. Do you expect a heavy inflow of people coming to your news website to get their bit of budget news? Have you prepared your website to manage increased traffic on your site? If your website crashes on the day when budget is declared, you might lose the whole lot of traffic and also the revenue that you might get from there.

Why does website crash happens during important news days like budget?

On such day when something like budget is declared which touches the lives of each and every person, it is obvious for people to look for what’s going to happen to their finances and expenses in the coming year. It’s the time when people start searching for budget news and the after effects. Some of these searches might land them at your website, thanks to your efforts spent for creating useful news items regarding budget. But why on earth that may lead to a website crash?

If you own a website, you know very well that it is hosted on a server. Now when a server gets too many requests, like on the day of budget, it might queue up these requests in waiting lists. The server then serves all the requests on a first-come-first-serve basis. Your website slows down and it will take more time than usual to display the desired information which means your viewers may go away to other sites.

Further, a web server is allowed to queue up only a predetermined number and if the requests of new visitors increase beyond this number, the server totally stops accepting new requests. It then displays error message. This is what we call server crash due to traffic overload.

How can you prepare for heavy traffic on your news website during budget declaration?

If you have hosted your news website on a shared server, the other websites on that server and their traffic might slow down or crash your server. You should, thus, move away from a shared server to a dedicated server. However, if you don’t get that much high traffic all the year round and are switching to dedicated server only for few scattered days of the year, like the budget season, this might not be a cost effective solution. What to do then? You can move your website to a cloud server.

How can a cloud server bring benefits to your news website?

Cloud servers act as dedicated servers. Cloud hosting provides the flexibility of dedicated server at the cost of shared hosting. You can regulate all the resources on a cloud server. Also known as Virtual Private Servers, cloud hosting can be scaled up and down as per your needs. For example, during a time period like the days around budget declaration, you can increase the bandwidth only for those few days. This makes you save on cost apart from preventing your website from crashing down when more people visit your site.

Don’t let your dream of high traffic on your website convert into a nightmare! Act now to protect your news website from crashing down on the budget day. Move your website to a cloud server.